Short version: sLab is the whole agency stack under your brand, it starts free, and you don’t write code. Longer versions below — and if your question isn’t here, email Scott and you’ll get a straight answer from a human.
Straight Answers
What is sLab, in one sentence?
sLab is a white-label business platform: websites, client management, invoicing, email marketing, and AI agents, all running under your own domain and your own brand — your clients see you, never us.
What does white-label actually mean here?
Your logo, your colors, your domain. The admin panel, the client portal, the invoices, the emails — everything your clients touch carries your brand. sLab is the machinery underneath, not the name on the door.
How much does it cost?
Every plan is the full platform — the only choice is how you pay: $39.99/month, $99.99/quarter, $299/year, or a $999 lifetime option. It starts with a free preview on your own subdomain, no card required.
Do I need to know how to code?
No. The design builder handles colors, fonts, layout, and content, and brand-trained AI agents can draft copy, blog posts, and social assets when you don't feel like writing.
Can I use my own AI keys?
Yes. sLab supports Bring Your Own Key for Anthropic: AI features run on your own API key, your own billing, and your own terms — no markup and no middleman. Built-in options run on sLab's self-hosted models, so drafts never leave the building.
Kick the tires
Free preview on your own subdomain. No card, no clock.